With 13 years making things across broadcast, film, global campaigns, music, and culture — curating narrative storytelling and making complex ideas accessible.
DISCIPLINES
OOC11 — Our Ocean Conference, Mombasa
Developing a comprehensive social strategy and live coverage framework for the 11th Our Ocean Conference in Mombasa. The approach focused on translating complex marine policy discourse into accessible, high-impact digital narratives.
Peak single-day engagement: 21.2% (Ocean Panel) · 18.0% (WRI Ocean)
21,718 combined impressions across both channels
174 new followers · 1,442 clicks · 752 reactions — fully organic
Supernowa
▶ Watch Trailer
Drawing on experience across narrative editing, watched the film in full to find its emotional core, then met with the director to extrapolate the concepts she wanted embodied. From there, interwove a trailer that carried the true weight of the film without giving away the watch itself.
Boundless: The Short Film
Drawing on African cosmological imagery of the world born from an egg, Boundless is the short film anchoring the album's visual campaign — narrative editing carrying the same throughline as the rest of the project: freedom and hope, even under restraint.
Campaigns
Operating two distinct platforms under one strategy — WRI as the podium, Ocean Panel as the megaphone — meant treating every major moment as a coordinated campaign, not a paid budget running alongside content by coincidence.
Standout — Ocean as a Solution: €0.28 CPM, 1.56M impressions on a €433 budget Organic 16 organic posts in 12 days · 8,123 impressions, 6.3% average engagement rate, 64 new organic followers
Boundless: The Album
Drawing on African cosmological imagery of the world born from an egg, Boundless spanned a short film, four visualizers, and accompanying photoshoots — each treatment tuned to a different genre across the album.
— From the original treatment, realized on set
From page to screen
Every video began as a written treatment. Here's the brief, and the frame it became.
▶ Watch
BOUNDLESS
Grassland with derelict structures, contemporary bohemian styling. Children playing hide and seek with catapults while the muse performs.
▶ Watch
KNOW YOUR NAME
Apartment and car park at night, neon-lit. A calm, unhurried crowd — nothing forced for the camera.
▶ Watch
TRUE LOVE REFIX
Psychedelic, trippy — body cam and first-person view carrying a night that unravels in flashes.
Akassa Originals
Built as a repeatable system rather than a single content series: source material run through a three-segment framework — Durbar, Iftiin, The Cut — before moving into production.
Durbar
Top five curated list, honoring people and culture — procession, celebration, collective honor.
Iftiin
Single-subject spotlight — focused, intimate, illuminating.
The Cut
Deep dive video format — investigative, editorial, immersive.